A new category · AI · Social · Local

Your social executive assistant.

HYP knows you, your friends, and your city — and handles the whole night, from the idea to the door. One conversation replaces the dozen apps you reach for today.

Currently in closed beta in Sydney
Your assistant
Me and Josh want dinner near Bondi, somewhere good for a catch-up
On it. Based on you both — Da Orazio, Italian, 4 min walk from Josh. Quiet enough to talk.
Perfect, lock it in for 7
Done — table for 2 at 7:00. I've sent Josh the pin and a ride option. 🍝
Ask HYP anything…
The problem
Whether it's a coffee
organising it takes 14 apps.

Solo or with a group, every plan runs the same broken loop — a different tool at every step. Nobody owns the whole arc, so you do the stitching.

Your social executive assistant
One conversation handles the whole plan — from "what should we do?" to the bill, split.
Decide
Coordinate
Discover
Book
Get there
Order & pay
The product

One conversation, from idea to door.

You tell HYP what you feel like. It already knows your taste, your friends, and your city — and it does the rest, all through chat.

01

Decide & discover

Describe the vibe, not the venue. HYP reads your profile and your area and surfaces the right place — with the reasoning for why.

02

Coordinate the group

Tag your friends in the chat. HYP spins up the group, sees who's free and nearby, and weighs everyone's taste into one answer.

03

Book & get there

It locks in the table, drops the pin, and lines up the ride — then nudges everyone when it's time to go. You just show up.

Every other app is a tool you operate. HYP operates for you.

Every kind of place

Not just going out — everywhere you go.

Eat, drink, shop, train, play. HYP maps every place worth your time — and shows you how busy each one is, right now, before you leave the house.

Restaurants Bars Cafés Clothing shops Food markets Retail Gyms Tennis clubs Footy clubs Pools Parks Running paths Beaches
How busy, right now
Live
Local café · coffee
Quiet
Tennis courts · sport
Filling up
Coastal running path · outdoors
Clear
The park · outdoors
Steady
Rooftop bar · nightlife
Busy now

From a table to a tennis court to your running path — HYP knows what's good, what's open, and what's busy, across every kind of place.

Why now

The moment the loop can finally be owned.

Force one

AI got good enough to act

Conversational AI can now understand intent, reason over real-world venue data, and take action on your behalf. The assistant layer this depends on is finally real — and improving every month.

Force two

The fragmentation got worse

Every new booking, discovery, and coordination app adds another tab to the loop. The pain of stitching them together has never been higher — and people feel it every weekend.

Why HYP wins

Four layers that compound into a moat.

No single feature is the defensibility. The fusion is — and each piece makes the next more valuable.

01

A private friend graph

HYP knows who your people are, coordinates the group, and shows you who's out. A social network asset the horizontal assistants don't have.

02

Real-time location, privacy-first

Presence that turns into action, with privacy as the design principle. We track profiles, not people — sharing switches off automatically when you arrive.

03

A local venue network

A two-sided product. HYP works directly with venues to send them the right customers — defensible local infrastructure no general assistant will build.

04

The whole loop, fused

Decide through pay, in one place — model-agnostic underneath, so HYP rides every advance in AI and is beholden to none of them.

To copy HYP, a competitor would have to become a social network, a location product, and a two-sided local business at once. No one will do that for a single use case.

The opportunity

A market on both sides of the table.

For people

The assistant for everything you do

  • Any plan you make — a coffee, a workout, a night out, a trip away
  • Knows your taste, your friends, and your city — wherever you are
  • Spontaneous or planned, solo or group
  • Free to use — the whole loop, done for you
For places

The right customers, delivered

  • Any place people go — dining, retail, fitness, sport
  • Reach locals actively looking for what you offer
  • Insight into real demand in your area you've never had
  • New customers without discounting — a subscription, never a cut
In practice

The same assistant, any plan, anywhere.

HYP isn't tied to your home turf. It travels with you — because it knows your taste, not just your suburb.

A new city

You land somewhere you've never been

Two nights in a city you don't know. No idea what's good, where the locals go, or what's worth your time.

HYP handles itBuilds a two-night plan around your taste, books the tables, maps the walks, and skips the tourist traps — the moment you land.
Spontaneous

It's 6pm and you want out

No plan, no group chat, no idea who's free. You just feel like a drink somewhere good tonight.

HYP handles itPings the friends who are nearby and free, finds a spot that suits the group, and books it — before anyone opens five other apps.
High stakes

A first date you want to get right

The wrong venue kills the night. You want somewhere with the right energy, no fuss, no fumbling at the door.

HYP handles itPicks the place for the vibe, books the table, sorts the timing, and lines up the ride — so you only think about the date.
The vision

The operating layer for everything you do, anywhere — starting with one loop, in one neighbourhood.

Bondi · going out Sydney · every plan Anywhere
Where this goes

From one table tonight to your entire trip.

HYP starts with going out. The same assistant, the same conversation, expands to handle — and pay for — everything around a plan.

Now · in beta

The night, handled

Discover, coordinate, book, and get there — going out in your neighbourhood, in one conversation.

DiscoverCoordinateBook a tableGet there
The vision

Your whole trip, booked & paid

Flights, accommodation, cars, the full itinerary — planned, booked, and paid for in one conversation. Your entire trip, anywhere in the world.

FlightsHotelsCarsFull itineraryPay for everything

One assistant that grows with you — from a table for two tonight to a fortnight on the other side of the world, all handled in a single conversation.

The team

Founders who ship.

A working product in closed beta, built and iterated week over week.

R

Richard Polan

Co-founder & CEO

A decade in Sydney's technology and commercial scene, with deep experience structuring enterprise deals. Leads product, growth, and venue partnerships.

J

Josh Tipping

Co-founder & CTO

Builds the whole stack — the AI assistant, the real-time location engine, and the data platform underneath. Turned the vision into a working app.

We're building the layer
that operates for you.

HYP is live in closed beta and raising to bring it to the city. If you invest in category-defining consumer products, let's talk.